President, Distribution, Warner Bros Pictures International
Veronika Kwan Vandenberg has served as President, Distribution, Warner Bros. Pictures International since November 2000. In this role, she has been instrumental in WBPI fully maximizing a film’s revenue-generating potential. In 2012, WBPI grossed $2.67 billion at the international box office, marking the 12th consecutive year the Studio has grossed over $1 billion internationally and the fifth time it has crossed the coveted $2 billion box office mark. Warner Bros. has now exceeded $4 billion in total global receipts for four consecutive years, a milestone no other studio has ever achieved.
Charged with the release of the Studio’s films in over 120 territories and supervising the international theatrical distribution teams in Burbank (where she is based) and abroad, Kwan Vandenberg oversees all matters relating to film distribution and release functions, including dating strategies, competitive positioning, tracking of box-office grosses and film rentals, exhibitor trade relations, filmmaker relationships, tracking international film performances and market data and trends, as well as divisional anti-piracy efforts for Warner Bros. Pictures International. Kwan Vandenberg is among a select group of senior executives who provide information to the Studio on the market potential of movies under consideration for production.
Since being named to her current post, Kwan Vandenberg and her team have handled the international distribution of a number of the Studio’s most successful films in terms of overseas box office. In 2012, Kwan Vandenberg and her team oversaw the international release of The Hobbit: An Unexpected Journey, which grossed $714 million overseas; The Dark Knight Rises, which earned $633 million internationally; Journey 2: The Mysterious Island, which grossed $222.2 million internationally; and Wrath of the Titans, which earned $220.54 million overseas.
For 2013, the Studio released a wide range of titles, including The Great Gatsby, directed by Baz Luhrmann; The Hangover Part III, continuing the adventures begun with 2009’s R-rated comedy blockbuster; Man of Steel, from director Zack Snyder and producer Christopher Nolan; Pacific Rim, directed by Guillermo Del Toro; The Hobbit: The Desolation of Smaug, from director Peter Jackson; and many others.
Additional international successes released under Kwan Vandenberg’s supervision include the eight-film Harry Potter series, Christopher Nolan’s Dark Knight trilogy, Inception, Clash of the Titans, The Curious Case of Benjamin Button, Gran Torino, Sweeney Todd, I Am Legend, Clint Eastwood’s companion pieces Flags of Our Fathers and Letters from Iwo Jima, Happy Feet and The Departed, as well as the Ocean’s and Sherlock Holmes series. Kwan Vandenberg’s accomplishments also include shepherding the first film ever to release simultaneously in every major country at the same hour around the world (The Matrix Revolutions in 2003). Since her tenure as President, WBPI, the Studio has released four of the top five “R” rated films of all-time internationally: The Matrix Reloaded, which grossed $460.5 million internationally (#1); Troy with $364 million (#3); The Last Samurai with $345 million (#4); and The Hangover Part II with $330 million (#5).
Previously, Kwan Vandenberg served as Senior Vice President, International Distribution, Warner Bros. Pictures, since 1997, overseeing sales and distribution matters, including acting as a liaison with its various co-production partners and third-party producers. She also worked closely with the regional and country management teams in analyzing and strategizing theatrical releases in the overseas marketplace.
Her other prior positions at Warner Bros. Pictures include Senior Sales Analyst; Manager, International Sales; and Director, International Operations before being promoted to Vice President, Distribution, Warner Bros. Pictures International in 1995. She initially joined Warner Bros. Pictures International as a sales analyst after working in international marketing for Lorimar Film Entertainment.
A member of the Academy of Motion Picture Arts & Sciences, Kwan Vandenberg earned her MBA from Loyola Marymount University in 1988, whereupon she worked as a research consultant for the German American Chamber of Commerce and published several articles in the German American Business Review. She has also been involved in the MBA Mentor Program for her alma mater, acting as a one-on-one mentor to MBA students. Most recently, she has been mentoring a young girl through The Hollywood Reporter and Big Brothers, Big Sisters of Los Angeles program.
Kwan Vandenberg grew up living in six countries in Europe, the Middle East and Asia before moving to the United States, and speaks fluent German in addition to her knowledge of French and Cantonese.
She lives with her two children and husband in Los Angeles.