(Oct. 30, 2006 - Toronto, ON) – At 12 noon ET today, CTV marked an industry milestone when it began streaming the highly anticipated Season 4 Premiere of "The O.C." on The CTV Broadband Network (at ctv.ca). It’s the first time a U.S. Network drama has been delivered to Canadians on broadband, and the first time any U.S. Network series was streamed in Canada in advance of its television premiere. "The O.C Season 4" will make its television premiere later this week, Thursday, November 2 at 7 p.m. ET/PT on CTV and in High Definition on CTV HD East/West. Today’s landmark promotional initiative between CTV and Warner Bros. International Television delivers both the Season Premiere and Episode 2 to Canadians on broadband. This means that Canadian fans of the hit series can watch "The O.C." Season Premiere episode, free, on demand and in its entirety now with Episode Two making its broadband debut following Episode One’s television conclusion Thursday night (see “The O.C. Streaming and Broadcast Schedule” below for full details). To watch "The O.C." on broadband, visit www.ctv.ca and click on “The CTV Broadband Network." The first-look promotional broadband initiative is designed to build excitement, buzz and ultimately audience momentum for "The O.C.," the latest series to make its Fall 2006 television debut onto CTV’s #1 ranked prime-time schedule. Streaming will be geo-gated and available exclusively to Canadians coast to coast who have broadband access through a Canadian-based Internet Service Provider. “We’re pleased to deliver this breakthrough broadband opportunity to Canadians,” said Susanne Boyce, CTV President of Programming and Chair of the CTV Media Group. “With today’s announcement, CTV is happy to provide more access than ever to the series’ legions of loyal Canadian fans.” “Our broadband audience is growing rapidly and we’ve already experienced breakout success stories with 'Canadian Idol' and 'Corner Gas,'” said Kris Faibish, CTV’s Vice-President, Digital Media. “The addition of 'The O.C.,' launching in advance of the broadcast season premiere, provides a great warm-up for the season and a terrific hook for 'O.C.' fans across Canada.” “We believe this broadband exposure will provide terrific promotion for ‘The O.C’s’ new broadcast season and are very please to have worked out this arrangement with CTV,” said Jeffrey Schlesinger, President, Warner Bros. International Television. Adding "The O.C." to its programming library marks a significant next step in the ongoing rollout of Canada’s industry-leading broadband service, The CTV Broadband Network. More than 100 hours of top Canadian programs are also available on demand, and in full-length format, including CTV Primetime shows: "Corner Gas," "Degrassi," "Instant Star," "Whistler," "W-Five," the "CTV National News." CTV launched The CTV Broadband Network June 5, 2006, Canada’s first multi-channel, on-demand broadband service featuring four distinct broadband channels. Utilizing an advertiser-supported revenue model, the Network features a free, premium broadband video player that harnesses the latest in technology to deliver full length CTV programming in all forms from all genres at broadband speeds and enhanced resolution. MTV in Canada made history in pioneering style last March when it launched "MTV Overdrive," Canada’s first full service television broadband channel. Since then, Canadians have ordered up more than 8 million streams of programs, including titles like "Laguna Beach," "8th & Ocean" and "The Real World," overall part of a vast library of titles representing the first U.S. primetime programs ever available on broadband in Canada. "The O.C." Streaming and Broadcast Schedule "The O.C." "The Avengers" – Season Premiere Streaming begins today, Monday October 30 at 12 noon ET Episode airs on CTV Thursday, Nov. 2 (7:00-8:00 PM ET) The fourth season premiere finds the gang adjusting to life without Marissa Cooper. Summer is attending Brown University in Rhode Island while Ryan has moved out to deal with Marissa's death the only way he knows how. When he misses a special dinner, Seth finds him on the wrong side of the tracks and calls Summer for help in the Season 4 premiere of "The O.C." "The O.C." "The Gringos" – Episode 2 Streaming begins Thursday, Nov 2 at 12 midnight ET Episode airs on CTV Thursday, Nov. 9 (7:00-8:00 PM ET) In "The Gringos" airing Thursday, Nov. 9 (9:00-10:00 PM ET/PT), Ryan leaves Orange County to put an end to his turmoil, but comes up empty on his search. Meanwhile, Seth acts like a jackass and finds some new friends in Mexico (including guest star Steve-O) who help him find what he's looking for. Kaitlin and Julie are forced by Dean Torres (guest star Tia Carrere) to work together on Harbor's clothing drive, and Julie is ostracized by the Cohens when they discover what she has been up to. And when Taylor drops in on Summer unannounced, the truth comes out as Summer continues to separate herself from everything Orange County. "The O.C." was created by Josh Schwartz and is executive-produced by McG, Bob DeLaurentis, Stephanie Savage and Schwartz. The series is from Wonderland Sound and Vision, College Hill Pictures in association with Warner Bros. Television. CTV, Canada's largest private broadcaster, offers a wide range of quality news, sports, information, and entertainment programming. It has the number-one national newscast, CTV National News With Lloyd Robertson, and is the number-one choice for prime-time viewing. CTV owns 21 conventional television stations across Canada and has interests in 16 specialty channels, including the number-one Canadian specialty channel, TSN. CTV is owned by Bell Globemedia, Canada's premier multi-media company. More information about CTV may be found on the company website at www.ctv.ca.
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