ProSiebenSat.1 and Warner Bros. International Television Distribution Extend Licensing Deal
The agreement will also enable ProSiebenSat.1 to significantly enhance its range of TV series: The latest Warner Bros. productions are among the highest-rated series aired on ProSiebenSat.1 stations. “The Big Bang Theory” and “Two and a Half Men” regularly obtain above-average market shares.
The extension of the agreement also gives ProSiebenSat.1 continued access to the extensive Warner library including the fantasy trilogy “The Lord of the Rings,” the “Harry Potter” movies, the cult movie “The Hangover” and the superhero movies “Batman Begins” and “The Dark Knight.” Rüdiger Böss, Executive Vice President, Group Programming Acquisitions, ProSiebenSat.1 Media AG, says: “Movies and series from Warner Bros. are among the best of our industry. We have been collaborating for many years and Warner productions are regularly rated highly by our viewers. I am therefore delighted that we have managed to continue this extraordinary partnership and thus to secure many attractive film and series productions for the coming years.”
Jeffrey Schlesinger, President, Warner Bros. Worldwide Television Distribution: “We have long enjoyed a mutually-beneficial relationship with ProSiebenSat.1, which provides a terrific platform for our series and films. This latest agreement between our companies speaks for the quality of our films and television series as well as for the healthy appetite of German TV viewers for good programming.”
Licensing acquisitions across all platforms from free TV to video-on-demand and mobile is getting strategically more and more important for ProSiebenSat.1. Therefore, the division Content Acquisitions has been part of the executive department of Conrad Albert since January 1, 2015. Conrad Albert continues also to be responsible for the areas Legal, Distribution and Regulatory Affairs.