(May 20, 2004 – New York, NY) – Jerry Seinfeld and Superman return to the Internet today with a second “webisode” for American Express that continues to chronicle their adventures. The four-minute webisode, entitled “Hindsight is 20/20,” launched today exclusively at www.americanexpress.com/jerry. “Hindsight is 20/20” is the second installment from “The Adventures of Seinfeld and Superman.” The first webisode, “A Uniform Used to Mean Something,” set in New York City, debuted on the American Express website March 29, 2004. Both webisodes were co-written by Seinfeld and directed by acclaimed film director Barry Levinson (“Diner,” “Rain Man”). The sequel, shot on location in Death Valley, CA, follows Superman and Seinfeld as the two set out on a cross-country road trip in one of Seinfeld’s legendary vintage cars. As in the first installment, the two continuously banter, engaging viewers in a hilarious snapshot of the unique friendship between comedian and Kryptonian. While Superman nears his wit’s end trying to open a pesky pistachio and deflects questions from tourists about Green Lantern, Seinfeld tries to get The Man of Steel to reveal the origin of his moniker. When trouble ensues in the middle of the desert, it is Seinfeld who saves the day by employing Roadside Assistance, one of many services provided to American Express® Cardmembers. Seinfeld, a comic book buff and road trip fan, was thrilled to reunite with both his super hero pal and American Express for the webisode sequel. “I love taking road trips and thought it would be fun to invite Superman along for the ride – I’m sure he misses a lot of scenic spots when flying at super-speed,” said Seinfeld. “I’m excited to debut “Hindsight is 20/20” – we had a fantastic time making it, and I think our fans will really enjoy it.” Levinson readily agreed to direct the webisode sequel. “Seinfeld and Superman are both great to work with,” said Levinson. “We had a great time shooting in Death Valley, and I believe the end result is something fans around the globe will enjoy.” “The first webisode proved to be a great way to build consumer interest in our brand, and demonstrate our Card benefits in a lighthearted way,” said John Hayes, American Express’ Chief Marketing Officer. “We are excited to present the sequel so fans can enjoy more comedic adventures of Seinfeld and Superman.” Visitors to www.americanexpress.com/jerry will once again be treated to a unique interactive experience. Viewers return to the cozy living room of a New York City apartment, complete with a view of the Empire State Building, candid snapshots of Seinfeld and his superhero pal, a clickable Broadway show program, and more. In addition to viewing “Hindsight is 20/20,” visitors will find the first webisode, “A Uniform Used to Mean Something,” behind-the-scenes footage from the making of both webisodes, and content related to American Express Cardmembership. "We were very pleased to see so many of Superman and Jerry’s fans enjoy the first webisode. Jerry and Superman make great traveling buddies and everyone will smile watching them on the road," said Paul Levitz, President and Publisher, DC Comics. In addition, to support the sequel launch, American Express is reaching out to a wider audience for the acclaimed The Adventures of Seinfeld & Superman webisodes produced under license from DC Comics and Warner Bros. Consumer Products. The first webisode, "A Uniform Used To Mean Something," will air on NBC on May 20th before the encore performance of the "Friends" finale. Visit www.americanexpress.com/jerry to view the adventures of Seinfeld and Superman. American Express Company is a diversified worldwide travel, network, and financial services provider founded in 1850. It is a leader in charge and credit cards, Travelers Cheques, travel, financial planning, investment products, insurance and international banking. For more information, visit www.americanexpress.com. DC Comics, a Warner Bros. Entertainment Company, is the largest English-language publisher of comics in the world and home to such iconic characters as Superman, Batman, Wonder Woman and the Sandman. These DC Super Heroes and others have starred in comic books, movies, television series (both animated and live-action) and cyberspace, thrilling audiences of all ages for generations. DC Comics’ Web site is located at www.dccomics.com. SUPERMAN and all related characters and elements are trademarks of and © DC Comics.
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