(London, England) – Sky, Europe’s leading direct-to-consumer media and entertainment company, and WarnerMedia, the home of HBO, Turner and Warner Bros., have expanded their longstanding partnership to include new programming and co-production agreements.
The two companies have agreed an extension to their programming deals across Sky’s European markets, meaning Sky and NOW TV customers will be able to enjoy award-winning content from HBO and Warner Bros. as well as from Turner channels for many years to come.
Sky and HBO first agreed to an output deal in 2010, making Sky the home of HBO in Europe. Since then, the partnership has gone from strength to strength with Sky customers enjoying great HBO content such as “Watchmen,” “Succession” and “Big Little Lies,” alongside acclaimed Sky original productions such as “Patrick Melrose,” “Babylon Berlin” and “Gomorrah” on Sky’s exclusive, flagship channel Sky Atlantic.
The new expanded deal also extends the pay TV rights for Warner Bros. first-run feature films adding to the strong relationship already in place and brings Sky customers more movies from Warner Bros. than ever before. The deal also includes richer on-demand content under the Cartoon Network and Boomerang brands.
This extension confirms Sky’s position as an excellent partner for content and rights owners in Europe, as well as a first-class platform to reach Sky’s 24million customers across seven European countries.
In addition, Sky and WarnerMedia have agreed to extend their longstanding co-production partnership in a new deal that will see Sky Studios and HBO Max collaborate on more original content for viewers.
Sky and HBO have long had a successful co-production partnership. Their co-production “Chernobyl” picked up 10 wins at last month’s Emmy Awards making it the most-awarded British series this year. Sky and HBO’s latest co-production, “Catherine the Great” starring Helen Mirren, was broadcast to critical acclaim earlier this month.
Building on the relationship with HBO, Sky Studios will now also work with WarnerMedia’s HBO Max programming team to produce premium drama and scripted entertainment for Sky and HBO customers across Europe and beyond, as part of a multi-year co-production deal.
This follows on from the launch of Sky Studios, the new creative home of Sky originals, earlier this year, with a commitment to more than double its investment in original content over the next five years.
Gary Davey, CEO Sky Studios, said: “Our partnership with HBO, and now Warner Media, has never been stronger as Sky continues to thrive as Europe’s leading direct-to-consumer media and entertainment business. Customers love our Sky original productions and together, Sky Studios and HBO Max will bring them more unique stories that you can’t find anywhere else.”
Jeffrey R. Schlesinger, President, Warner Bros. Worldwide Television Distribution, said: “We are thrilled to find new ways to deepen our longstanding relationship with Sky, and bring a fresh dimension to the great content we continue to bring to consumers.”
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With 24 million customers across seven countries, Sky is Europe’s leading media and entertainment company and is proud to be part of the Comcast group.
Our 31,000 employees help connect our customers with the very best of Sports, News, the arts and to our own local, original content. Following the success of Sky originals like “Chernobyl,” “Patrick Melrose,” “Das Boot” and “Gomorrah,” we launched Sky Studios and now plan to more than double our investment in original drama and comedy over the next five years.
Our technology allows customers to watch what they want, when they want, how they want, and as we connect millions of families to content they love, it is our responsibility to do it safely – that’s why we offer services like Sky Broadband Buddy and the Sky Kids app. And our online streaming service, NOW TV, brings viewers all the enjoyment of Sky with the flexibility of a contract-free service.
We also believe that a company of our scale has a responsibility that goes beyond our business, and into the community. Our Sky Ocean Rescue campaign has reached millions across Europe, we’re on track to be free of single-use plastic by 2020, we’re investing £25million over five years in ocean-saving tech and we’re a proud employer – recognised by The Times and Stonewall for our approach to inclusivity.
WarnerMedia is a leading media and entertainment company that creates and distributes premium and popular content from a diverse array of talented storytellers and journalists to global audiences through its consumer brands including: HBO, HBO Now, HBO Max, Warner Bros., TNT, TBS, CNN, DC Entertainment, New Line, Cartoon Network, Adult Swim, Turner Classic Movies, truTV and others.
WarnerMedia is part of AT&T Inc. (NYSE:T).