(November 14, 2001 – Burbank, CA) – Fresh off its best ratings performance to date, The WB’s new critically acclaimed comedy “MAYBE IT’S ME” will get another boost this week as the network will offer viewers an exclusive sneak peek at mega superstar Britney Spears with the first installment of “The WB Soundcheck.” During this week’s episode of “MAYBE IT’S ME” (Friday, 8:30-9:00 p.m. ET), The WB will air an exclusive two-minute segment from Britney’s sound check for her upcoming HBO event concert, “Britney Spears: Live From Las Vegas” (Sunday, 8:00 p.m. ET/PT). "We have wanted to showcase an artist with this soundcheck format for a while and this is the perfect opportunity." said Suzanne Kolb, Senior Vice President Strategic Marketing "Britney is a phenomenon, HBO produces great programming events, and ‘Maybe It's Me’ is a hit with female teens and young women who will love this exclusive soundcheck. It's an ideal partnership." “MAYBE IT’S ME” is a family comedy told from the perspective of Molly Stage (newcomer Reagan Dale Nies). She is surrounded by a family of oddballs, including her loving-yet-eccentric parents played by comedy legends Fred Willard and Julia Sweeney. In this week’s episode Molly is afraid she’ll break her dad’s heart if she tells him she doesn’t want to date a guy (guest star Danny Strong, “Buffy the Vampire Slayer”) who is the spitting image of him. This past week “MAYBE IT’S ME” was a success any way you could look at it – versus its time period competition on other networks, versus the previous week and versus the time period’s performance the previous season. The family comedy placed #1 in its time period in women 12-34 (3.3/12) and #1 for the entire night in teens (4.2/18) and female teens (6.5/27). The show was also #2 in its time period in persons 12-34 (2.3/9) and #3 in women 18-34 (2.1/7). The first-year series equaled The WB’s time period best in teens and equaled it in female teens, while setting new all-time series records in persons 12-34 (2.3/9), women 12-34 (3.3/12) and total viewers (3.9 million).
# # #