(September 13, 2006 - Burbank, CA) – Vooz Co. Ltd., a leading Korean character development company announced today that it has appointed Warner Bros. Consumer Products as its master licensee for the Pucca brand in Brazil. Vooz Co. Ltd. has been awarded the prestigious Grand Prix at Korea’s character festival for the past four consecutive years. Pucca is an online macromedia flash/computer-generated imagery animated series from Vooz, which airs on Jetix. There is little to no dialogue in each animated series so fans the world over can enjoy them. The characters from Pucca are incredibly popular among teenagers and young adults. Warner Bros. Consumer Products has been granted the rights to license, manufacture, import, distribute, promote and sell Pucca-branded merchandise in Brazil. WBCP will utilize their licensing and retail expertise to develop a complete range of licensed products. The broad licensing program will include leisure apparel and accessories, toys and games, housewares and domestics, stationery, gifts and collectible items, among other key categories. “Pucca is a global character and a global brand,” said Bookyong Kim, President and Creator of Pucca from Vooz Co., Ltd. “We are looking forward to a very successful and long-term relationship with Warner Bros. Consumer Products. Based on their entertainment licensing expertise, we have the highest level of confidence in their ability to capture the creativity and essence of this much-loved property.” Utilizing various web-based content distributions and marketing tools, Pucca has successfully expanded the franchise into Asia and Europe. Sure to be one of the hottest properties in the coming years across Brazil, Pucca has gained tremendous popularity since its inception. “Pucca has reached a special place in the hearts of fans worldwide and we are honored to have been selected to represent the brand and expand this franchise into the Brazilian retail marketplace,” said Jeffrey Whalen, Senior Vice President, International Licensing, Warner Bros. Consumer Products. “We look forward to working closely with Vooz and developing new product lines that embody the fun and creativity this great property.” Just in time for the back-to-school season, products inspired by Pucca, will roll out at retail outlets nationwide beginning in January 2007. About Vooz Co. Ltd. Vooz Co., Ltd is an independent character development company that creates and manages characters in markets worldwide. In 2000, with the creation of Pucca, Vooz started expanding into Asia-Pacific and Europe across a variety of merchandising and multi-media platforms. About Warner Bros. Consumer Products Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
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