(January 4, 2010 – Burbank, CA) – The sun is shining down on Elmo and friends as Warner Home Video (WHV) and Sesame Workshop, the nonprofit educational organization behind Sesame Street, release “Elmo and the Rainbow and Other Springtime Stories” on DVD on March 9, 2010. The learning extravaganza features three stories that will teach kids all about rainbows, the changing of the seasons and bumble bees, just in time for spring! Elmo is joined by Baby Bear, Abby, Leela, Gordon and Rosita in his quest to recreate a beautiful rainbow he spotted on Sesame Street. Elmo brings a rainbow of monster friends, Abby tries to make one magically appear and Gordon uses science, all to try to bring the colorful wonder back to the Street. Will they get to see a real rainbow again? The DVD also features a special classic bonus piece featuring the “Cookie Bunny.” “Warner Home Video is excited to take kids on this colorful learning adventure with some of our favorite Sesame Street friends,” said Amit Desai, WHV Vice President, Family, Animation & Partner Brands Marketing. “Elmo is the perfect character to teach children all about the seasons, just in time for Easter and springtime.” Celebrating its impressive 40th anniversary this season, Sesame Street is the longest-running program in children’s television. The series has received more Emmy awards than any other show in television history, including a Lifetime Achievement Award honoring the 40th year. About Sesame Workshop Sesame Workshop is the nonprofit educational organization that revolutionized children’s television programming with the landmark Sesame Street. The Workshop produces local Sesame Street programs, seen in over 140 countries, and other acclaimed shows to help bridge the literacy gap including The Electric Company and Pinky Dinky Doo. Beyond television, the Workshop produces content for multiple media platforms on a wide range of issues including literacy, health and military deployment. Initiatives meet specific needs to help young children and families develop critical skills, acquire healthy habits and build emotional strength to prepare them for lifelong learning. Learn more at www.sesameworkshop.org. About Warner Home Video With operations in 90 international territories, Warner Home Video, a Warner Bros. Entertainment Company, a division of the Warner Bros. Home Entertainment Group, commands the largest distribution infrastructure in the global video marketplace. Warner Home Video's film library is the largest of any studio, offering top quality new and vintage titles from the repertoires of Warner Bros. Pictures, Turner Entertainment, Castle Rock Entertainment, HBO Video and New Line Home Entertainment. About Warner Bros. Home Entertainment Group Warner Bros. Home Entertainment Group brings together Warner Bros. Entertainment's home video, digital distribution, interactive entertainment/videogames, direct-to-DVD production, technical operations and anti-piracy businesses in order to maximize current and next-generation distribution scenarios. WBHEG is responsible for the global distribution of content through DVD, electronic sell-through and VOD, and delivery of theatrical content to wireless and online channels, and is also a significant worldwide publisher for both internal and third party videogame titles.
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