(October 29, 2007 - Burbank, CA) — Consumers will sing “la-la-la-la-la-la” when Warner Home Video (WHV) releases "The Smurfs: Season 1, Volume 1" on DVD February 26, 2008. The free-spirited and fun-loving Smurfs are back and ready to reclaim their super-smurf status when their first-ever DVD makes its way into retail outlets. Outfitted in dazzling O-sleeve packaging that features embossing and foil accents, the two-disc box set will contain 19 re-mastered and uncut cartoons from the series’ premiere season, along with a special bonus episode, plus a Smurfs music video. The retail price is $26.99 SRP and the order due date has been set for January 22, 2008. Nominated for an Emmy in 1982 for Outstanding Animated Program, the Smurfs will have viewers proclaiming “It’s such a smurfy day,” as they remember what it felt like to escape into the wonderful world of Smurf Village where everyone and everything lived in harmony. Until, of course, that smurfy world is turned upside down by the evil Gargamel and his malicious feline, Azrael, who constantly attempt to eat the adorable blue creatures. Led by 543-year-year old Papa Smurf, who doesn’t look a day over 530, Brainy, Jokey, Smurfette and their entire village are sure to overcome any obstacle before them as they embark on fun-filled adventures guaranteed to keep both kids and grown-ups alike entertained for hours. Enhanced content for "The Smurfs: Season 1, Volume 1" includes: • Bonus episode: "The Smurfs Springtime Special" – In this episode, the Smurfs suffer at the hands of their arch-enemy, the evil wizard Gargamel, as Smurf village busies itself in preparations for Easter and a newly-hatched baby duck. • "Smurfs: The Music Video" — A music video featuring the famous title sound track, cut to the rhythm of the best moments from the first season. “Viewers of all ages loved this series because the Smurfs were such well-created characters, the show’s storylines were clever and inventive, and the quality of the animation was superb. The Smurfs have definitely secured their place in American pop culture. It’s nearly twenty years after their original television run and they are still cherished by little kids and adults everywhere,” commented Amit Desai, WHV Vice President of Family, Animation & Sports Marketing. He added, “This was one of the most popular cartoons on television in the 80’s and was highly successful during its original broadcast. We anticipate the show’s release on DVD will also be a big hit with consumers.” The Credits With operations in 90 international territories Warner Home Video, a Warner Bros. Entertainment Company, commands the largest distribution infrastructure in the global video marketplace. Warner Home Video’s film library is the largest of any studio, offering top quality new and vintage titles from the repertoires of Warner Bros. Pictures, Turner Entertainment, Castle Rock Entertainment, HBO Home Video and New Line Home Entertainment.
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