(February 6, 2002 – Burbank, CA) - The WB Television Network and AOL Music today announced the launch of The WB Radio, an Internet music station on [email protected] and Spinner.com. Featuring “the soundtrack of The WB, 24/7,” the station will play an eclectic mix of popular music that has appeared in programs on The WB Network, from familiar theme songs to breaking new artists. Programming will also include interviews with and music choices from stars of The WB, profiles of artists and other features. The WB Radio targets the network’s core young audience of young women and teens. The WB Radio will be broadcast in streaming audio over the Internet, accessible to Web music fans from TheWB.com and Spinner.com and to AOL members on [email protected]. “The WB has established a reputation for innovative use of music in programming and for exposing new songs and artists,” said Nancie S. Martin, Senior Vice President, New Media at The WB. “Our online audience has consistently asked for more and more music from our shows, so we’re excited about having The WB Radio on Spinner and [email protected] to meet this demand.” “We are pleased to welcome The WB to our rich audio programming lineup,” said Kevin Conroy, SVP and General Manager of AOL Music. “AOL members and web users are finding more and more reasons to tune into online radio on a daily basis where they can enjoy a wide variety of programming that spans beyond traditional radio offerings. Now, fans of shows on The WB can have a one-of-a-kind access to the music from their favorite WB shows, interviews with the stars and more anytime they want with one easy click from the [email protected] or Spinner player.” The station is now live on www.thewb.com, www.spinner.com and AOL. About The WB The WB Television Network captures the elusive teen and young adult viewing audience with such acclaimed programming as 7th Heaven and Dawson's Creek, and new critical and viewer favorites include Smallville and Gilmore Girls. The WB's online extension, TheWB.com, also reaches a core 12-34 audience with a mix of show-related and original content and community tools, and its sites have the highest percentage of female visitors aged 12-24 of any entertainment group, according to Media Metrix. The WB Network is an AOL Time Warner company. About AOL Music AOL Music reaches the largest audience of online music fans in the world through a rich array of programming, products and services that make it easy to discover, experience, listen to and buy music on the Web. AOL Music's leading offerings include the number one Internet music destination, AOL's Music Channel; premiere online radio products, [email protected] and Spinner; and the most popular audio jukebox player, Winamp. AOL Music also provides music programming, products and services throughout the AOL Service, AOL High-Speed Broadband, and AOL's family of Web brands, including Netscape, CompuServe, AIM and ICQ.
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