ITV And Warner Bros. International Television Distribution Enter Licensing Agreement In The UK
(September 28, 2004 – London and Burbank, CA) - ITV and Warner Bros. International Television Distribution (WBITD) have entered into an exclusive licensing agreement for free television rights to new and library feature films to be broadcast on ITV1, ITV2 and the soon-to-launch ITV3. The deal was announced today by Nigel Pickard, ITV’s Director of Programmes and Jeffrey R. Schlesinger, President, Warner Bros. International Television. Under the terms of the deal, ITV will have access to feature films from Warner Bros. Pictures’ 2003, 2004 and 2005 theatrical slates including titles such as “Harry Potter and the Chamber of Secrets,” “Harry Potter and the Prisoner of Azkaban,” “The Matrix Reloaded,” “The Matrix Revolutions,” “Scooby Doo” and “Scooby Doo 2: Monsters Unleashed,” “The Last Samurai,” “Troy,” “Ocean’s 11” and the upcoming “Ocean’s 12,” “The Polar Express” and “Alexander.” Also included in the deal is an extensive list of titles from WBITD’s vast feature film library including “Unforgiven,” “The Fugitive,” “The Matrix,” “Maverick,” “Lethal Weapon” and “Wild, Wild West” to name a few. Nigel Pickard, Director of Programmes for ITV said: “This deal offers an incredible slate of top flight films from the hugely successful Warner Bros. Pictures stable. We are delighted to have secured these films for ITV’s family of channels and look forward to screening them for our viewers.” Jeffrey R. Schlesinger, President, Warner Bros. International Television added: “We’re delighted that ITV will be the free TV home to many of our fine films. The quality and diversity of our slate of films are ideal for its extensive audience. Also, we are pleased that our content can support the forthcoming launch of ITV3. We look forward to a long and successful relationship with ITV.” ITV is the UK’s biggest commercial television network watched on average by 45m people in a typical week. It is a public service broadcaster available free-to-air, providing programming across all genres including drama, entertainment, current affairs, news and sport. ITV2 is available in the UK on digital terrestrial, digital satellite and digital cable. A sister channel to ITV1, it is aimed at a younger audience and features brand extensions of ITV1’s most popular shows as well as feature films and live sporting events. ITV3 is a contemporary drama channel launching on 1 November 2004. This new digital channel, aimed at a 35+ audience, will broadcast the best of ITV’s originated UK drama as well as acquired US crime drama and feature films. Warner Bros. International Television Distribution is one of the world's largest distributors of feature films, television programs and animation to the international television marketplace (broadcast, pay cable, basic cable, satellite, pay-per-view, video-on-demand, digital platforms, etc.). It licenses some 45,000 hours of programming (including more than 6,000 features and 50 current series), dubbed or subtitled in more than 40 languages, to telecasters and cablecasters in more than 175 countries.
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