(March 12, 2004 – Glendale, CA) - The “Scooby-Doo 2: Monsters Unleashed” web site, www.scoobydoo2movie.com, kicks into full gear today with a whole host of new interactive features including the challenging multi-level adventure puzzle game “Escape from the Coolsonian,” Scooby-Doo Plus! Dancer and Windows Media Player Skin, Soundboards with audio of classic character lines, Iron-Ons, Buddy Icons, and a sign up area for special wireless messages, among others. Additionally, the overall Scooby-Doo brand site, www.scoobydoo.com, is re-launching with a new look and feel as well as adding special Games, Kids, Showcase, Scooby Snacks and Scooby Store sections. “Between the movie site and the brand site, movie goers will have the opportunity to enjoy an unprecedented amount of Scooby-Doo content online leading up to and during the film,” said Don Buckley, Senior Vice President Interactive Marketing, Warner Bros. Pictures. “We are delighted that our team at Warner Bros. Pictures and the team at Warner Bros. Online were able to work together to offer fans so many rich, entertaining activities.” ScoobyDoo2Movie.com features include: • “Escape from the Coolsonian” – By uncovering clues hidden throughout the Coolsonian museum, players help Scooby navigate through varying levels of logic-based puzzles. • “Monster Smash” and “Monster Food Fight.” Whether smashing as many monsters as possible without hitting Scooby or Shaggy or using Scooby’s favorite weapon - food - to fend off troublesome monsters, these flash games challenge users’ speed and accuracy. • Scooby-Doo Plus! Dancers and Windows Media Player Skin allow visitors to download for free a 3-D animated Scooby character that performs the “Puppy Shuffle” along with music playing on the Windows Media Player. Users that want to upgrade to Windows Plus! Digital Media Edition can also download the Skele-Man & Scooby-Doo “Spooky Shuffle” dancers. • Favorite character expressions like “Zoinks!” “Jinkies!” and of course “Scooby-Dooby-Doo” can all be heard on the Scooby-Doo Soundboard. • Iron-Ons can be downloaded so fans can make their own t-shirts. • Fans can sign up for one to five wireless text messages per week, including humorous movie quotes and news about the release of the film. • Additional features include Buddy Icons, Wallpapers, a Screensaver, Contests, Photos and Video. To further generate excitement for the movie, Warner Bros. Online is also launching a complete redesign of the Scooby-Doo brand online. ScoobyDoo.com, which is featuring the movie site prominently on its home page, has been completely redesigned offering an enhanced new look and feel and more content relating to all things Scooby-Doo. New features include: • Kids Area: Focused on younger fans, this section allows parents or children to print Scooby-Doo activity sheets and coloring books, get sneak peeks at Comic Books, among other things. • More Games: The site is launching with several new games including the first chapter of the episodic mystery “Horror on the High Seas.” Written by “What’s New Scooby-Doo?” writers and featuring the real voices of Shaggy and Scooby, the game unfolds over four chapters. Each chapter is a game with two levels of difficulty. • Scooby-Doo Showcase: The one-stop shop to learn about all things Scooby-Doo, including what’s new in TV, Home Video, Consumer Products, Publishing and Interactive. • Scooby Snacks: The official destination for all online Scooby goodies including Screensavers, Wallpaper, Buddy Icons and other digital “prizes.” • Scooby Shop: A place to purchase everything from Scooby Housewares to Toys and Apparel. • Message Boards: A central meeting area for fans to discuss all aspects of Scooby-Doo! “We are thrilled to be able to offer Scooby-Doo fans an exciting experience that helps create awareness for the film and also acts as a rich community destination for fans year round,” said Jim Noonan, General Manager and SVP of Warner Bros. Online. In “Scooby-Doo 2: Monsters Unleashed,” Scooby and the gang lose their cool – and their stellar reputation – when an anonymous masked villain wreaks mayhem on the city of Coolsville with a monster machine that re-creates classic Mystery Inc. foes like The Pterodactyl Ghost, The Black Knight Ghost, Captain Cutler’s Ghost and The 10,000 Volt Ghost. “Scooby-Doo 2: Monsters Unleashed” will be released in North America on March 26, 2004, and distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. This film is rated “PG” for some scary action, rude humor and language. About Warner Bros. Online Warner Bros. Online (WBOL) (www.warnerbros.com) provides full-service interactive solutions for Warner Bros. Entertainment subsidiaries and external clients alike. WBOL offers its clients strategic digital planning and marketing support, while employing proprietary, next generation technologies in its suite of high quality, highly creative interactive solutions that include: web site creation and hosting, end-to-end design, animation, game creation, CRM and consumer privacy guidance, wireless development and original content. The company’s international capabilities span more than 40 international markets throughout Europe, Asia and Latin America. WBOL also serves as the entry point into, and aggregator of all things Warner Bros. Entertainment, including such megabrands as The Matrix, Looney Tunes and Harry Potter.
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