(November 11, 2008 – Burbank, CA) – Roxanne Modjallal has been promoted to the newly created position of Senior Vice President, Finance, Warner Bros. Domestic Television Distribution. The announcement was made today by Andy Lewis, Executive Vice President & General Administrative Manager, Warner Bros. Domestic Television Distribution (WBDTD), to whom Modjallal will report. Modjallal was previously Vice President, Finance, WBDTD, where she oversaw financial planning, reporting and accounting activities for WBDTD’s station sales activities, for Warner Bros. Media Sales and its Digital Media Sales unit, and for the Warner Bros. Television Group’s expanding digital initiatives, including the recently launched TheWB.com, KidsWB.com and MomLogic.com, among others. In her new role, Modjallal will expand her duties to include supervising the finance and accounting related to the sale of Warner Bros. programming to the cable marketplace, as a result of the merging earlier this year of the former Warner Bros. Domestic Cable Distribution into WBDTD to create a unified domestic distribution entity. “Roxanne is a sharp and talented executive, and she brings a wealth of experience, great management skills and a collaborative sensibility to her work at WBDTD,” said Lewis. “I am thrilled to have her on our team as we continue to explore new ways of doing business in this ever-changing environment, and I’m happy to be able to reward her outstanding efforts with this much-deserved promotion.” Prior to joining WBDTD, Modjallal was Vice President, Finance, at CNP, Inc. (formerly Checkout.com LLC), where she was responsible for all aspects of finance and accounting, including budgeting and planning, and oversaw the company’s financial staff. Before that, she worked at Spelling Entertainment Group Inc., for five years, rising to Vice President, Corporate Planning, after having served as Executive Director and Director of Corporate Accounting. At Spelling, she developed the company’s annual operating and strategic plan, assisted in the TV and film portfolio valuation that resulted in Viacom’s acquisition of the remaining public interest of the company, and was part of the cross-company team tasked with financially integrating Spelling divisions into Paramount Pictures. Modjallal was also a senior auditor at Arthur Andersen LLP, and she began her entertainment finance career as a senior analyst at Orion Pictures Corporation. She holds a bachelor of arts degree in economics from UCLA.
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