Consumer Products

Founded: 1984

Warner Bros. Consumer Products extends the Studio’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBCP partners with best-in-class licensees globally on award-winning ranges of toys, fashion, home décor and publishing inspired by franchises and properties such as DC, J.K. Rowling’s Wizarding World, Looney Tunes and Hanna-Barbera.

WBCP offers an array of licensing opportunities for the Studio’s powerhouse slate of films, including DC’s Wonder Woman, Justice League and Aquaman, the Harry Potter and Fantastic Beasts film series and the LEGO movies; television programming such as The Flash, Arrow, Supergirl and The Big Bang Theory; animation titles, including DC Super Hero Girls and Teen Titans Go!; and the popular Looney Tunes and Scooby-Doo franchises; seasonal and horror offerings like A Christmas Story, and New Line Cinema’s Friday the 13th and A Nightmare on Elm Street; and beloved classics, including Willy Wonka and the Chocolate Factory and The Wizard of Oz; the Stanley Kubrick collection; and much more.

The division’s successful global themed entertainment business includes groundbreaking experiences such as The Wizarding World of Harry Potter in Orlando, FL, Hollywood, CA and Japan; the upcoming Warner Bros. World Abu Dhabi (opening 2018); DC- and animation- inspired attractions; traveling exhibitions and concert series around the world.

With innovative global licensing and merchandising programs, retail initiatives, promotional partnerships and themed experiences, WBCP is one of the leading licensing and retail merchandising organizations in the world.